Certificat Spécialisé
Lean Start-Up
Lean Start-Up
Certificat Lean Start-Up ⴰⴷ ⵉⴳⴰ ⴰⵏⵙⴰ ⵏ ⵓⵙⵏⵜⵉ ⵏⵏⴽ. ⴰⵡⵜⵜⴰⵙ ⵉⴳⴰ ⵜ ⴰⴷ ⴽ ⵏⴼⴽ ⵉⵎⴰⵙⵙⵏ ⵉⵅⵚⵚⴰⵏ ⴷ ⵜⴰⵎⵓⵙⵏⵉ ⵜⴰⵙⵓⵍⴰⵏⵜ ⴰⴼⴰⴷ ⴰⴷ ⵜⵙⵙⵓⴼⵖⴷ ⴰⵙⵏⴼⴰⵔ ⵏⵏⴽ ⵏ ⵜⵙⴱⴱⴰⴱⵜ. ⵙⴳ ⵓⵎⴰⵙⴰⵔ ⵏ ⵓⵙⵏⵓⵍⴼⵓ ⵏ ⵜⴰⵏⴰⵢⵉⵏ ⴰⵔ ⵓⵙⴰⵔⴰⴳ ⵏⵏⴽ ⴷⴰⵜ ⵏ ⵉⵙⵎⴰⵍⵏ, ⴰⴷ ⵜⵎⵏⴰⴳⴰⵔⴷ ⴷ ⵉⵎⵙⵏⴰⵡⵏ ⴷ ⵉⵎⵙⵙⵓⴳⴰⵔ ⴳ ⵓⴳⴰⵎ ⵏ ⵜⵙⴱⴱⴰⴱⵜ.
ⵜⵉⵏⴼⵓⵍⵉⵏ ⵜⵉⵎⴰⵍⴰⴼⵉⵏ
2025–2026Lean Start-Up
ⴰⴳⴱⵓⵔ ⵏ ⵓⵙⵎⵓⵜⵜⴳ
12 ⵏ ⵜⵎⴰⴷⴷⴰⵙⵜ ⵉⵙⵎⵓⵏⵏ ⴽⵓ ⵜⵉⵎⵙⴽⴰⵔ ⵏ ⵓⴳⵔⴰⵡ.
ⴰⵙⵏⵓⵍⴼⵓ: ⴰⵎⴰⴹⴰⵍ ⵉⵙⵙⴰⵔⴰⵏ ⴽ
Ideation, innovation ⴷ Design-thinking
Lean Business model
ⴰⵙⵏⵓⵍⴼⵓ ⵏ ⵓⵙⵏⴼⴰⵔ ⵏ ⵓⵙⵡⵓⵔⵉ (business plan) ⵏⵏⴽ
ⴰⵙⵙⴰⵔⵓ ⵏ ⵓⵙⵏⴼⴰⵔ ⵏⵏⴽ: ⴰⵙⵙⵏ ⵏ ⵓⵎⴰⵡⴰⵍ ⵏⵏⴽ
ⴰⵙⵙⵉⴷⴼ ⵏ ⵓⵎⵓⵔⵙ ⵏⵏⴽ ⴷ ⵓⵙⵙⵉⴷⴼ ⵏ ⵜⵎⴰⵣⵉⵔⵜ ⵏ ⵓⴱⴰⵢⵢⵓⵕ
ⵜⴰⵙⵜⵔⴰⵜⵉⵊⵉⵜ ⵜⴰⴱⵔⵉⴷⴰⵏⵜ
ⴰⵙⵙⵉⴷⴼ ⵏ MVP, scalability ⴷ ⵓⵙⵏⴼⴰⵔ ⵏ ⵓⵙⵙⴰⵔⵓ
ⵜⴰⵙⵏⴰ ⵏ ⵉⵎⴰⵙⵙⵏ ⵉⵎⵓⵟⵟⵓⵏⵏ: ⵙⴳ landing page ⴰⵔ community management
ⴰⵎⵙⴰⵡⴰⴹ ⴷ ⵓⵙⵏⴰⵔⴰ ⵏ ⵓⵙⵏⴼⴰⵔ ⵏⵏⴽ
Staffing plan, ⵓⴱⴹⵓ ⵏ ⵓⵙⴰⵔⵓ ⴷ ⵓⵙⵡⵓⵔⵉ ⵏ ⵓⵎⵓⵙⵙⵓ
ⵜⵉⵎⵙⴽⴰⵔ ⵜⵉⵎⴰⵔⴰⵡⵉⵏ ⴷ ⵓⵎⴰⵜⴰⵔ ⵏ ⵓⴼⵔⴰⴳ
ⵜⴰⵔⴰⴱⴱⵓⵜ ⵜⴰⵎⵙⵍⵎⴰⴷⵜ
ⵉⵙⵍⵎⴰⴷⵏ ⵉⵔⵣⵣⵓⵜⵏ ⵏ Groupe ISCAE ⴷ ⵉⵎⵙⵏⴰⵔⴰ ⵉⵎⵙⴽⴰⵔ ⵉⵎⴷⴷⵓⴽⴽⴰⵍ.
ⵜⴰⵖⴰⵔⴰⵙⵜ: ⵜⴰⵎⴰⵀⴰⵍⵜ ⵜⴰⵎⵙⴽⴰⵔⵜ ⵜⴰⵎⴰⵜⴰⵔⵜ ⵉⵜⵜⵓⵙⴽⴰⵔⵏ ⵙⴳ ⵓⵙⵙⵉⴷⴼ ⵏ ⵜⵉⵎⵙⴽⴰⵔ ⴷ ⵜⵉⵖⵔⴰⴷ ⵏ ⵓⵎⴷⵢⴰ.
ⴰⵎⴰⵜⴰⵔ ⵏ ⵉⵎⴷⵔⴰⵡⵏ
ⵉⵎⵙⵡⵓⵔⵉⵏ, ⵉⵎⵙⵙⵓⴳⵓⵔⵏ, ⵉⵎⵙⵙⵓⴳⵓⵔⵏ ⵉⵎⵇⵇⵔⴰⵏⵏ, ⵉⵎⴰⵙⵙⵏ, ⵉⵎⵙⴽⴰⵔ ⵉⵍⴻⵍⵍⵉⵜⵏ, ⵉⵏⵙⵙⵉⵅⴼⵏ ⵏ ⵜⵎⵙⵙⵓⵔⵜ ⴷ ⵉⵏⵙⵙⵉⵅⴼⵏ, ⵉⵎⵙⴽⴰⵔ ⵉⵎⴰⵔⴰⵡⵏ.
ⴰⵙⵙⵓⴷⵙ ⵏ ⵓⵙⵎⵓⵜⵜⴳ
20 ⵏ ⵡⴰⵙⵙ ⵏ ⵓⵙⵎⵓⵜⵜⴳ ⵅⴼ ⵢⴰⵜ ⵜⵉⵣⵉ ⵏ 5 ⴰⵔ 6 ⵏ ⵡⴰⵢⵢⵓⵔ ⵙ 2 ⵏ ⵡⴰⵙⵙ ⴽⵓ ⵙⵉⵏ ⵉⵎⴰⵍⴰⵙⵙ, ⵉⵜⵜⵓⵙⵏⵎⴰⵍⴰⵏ ⴳ: ⴰⵙⵉⵎⵡⴰⵙ ⵙⴳ 15h ⴰⵔ 22h ⴷ ⵓⵙⵉⴹⵢⴰⵙ ⵙⴳ 9h ⴰⵔ 16h.
ⴰⴼⴰⵢⵍⵓ ⵏ ⵓⵙⵙⵉⵜⵔ
ⵉⵜⵜⵓⵙⴰⴳⴰⵔ ⵙⴳ www.groupeiscae.ma
ⴰⵙⵙⵉⵜⵔ ⵏ ⵓⴼⴰⵢⵍⵓ
ⴰⵙⵏⴰⴳⴰⵔ ⵏ ⵉⵙⵎⴳⵔⴰⴷⵏ ⴷ ⵓⴱⵔⵉⴷ ⴰⵣⵣⵓⵍⴰⵏ.
ⴰⵙⵜⴰⵢ
ⴰⵎⵙⴰⵡⴰⵍ ⴷ ⵜⴰⵎⵙⵇⴰⴷⵜ ⵏ ⵓⵙⵙⵉⵜⵔ.
ⴰⵙⵎⵓⵜⵜⴳ
20 ⵏ ⵡⴰⵙⵙ · 5 ⴰⵔ 6 ⵏ ⵡⴰⵢⵢⵓⵔ - ⴰⵙⵙ ⵏ ⵓⵙⵉⵎⵡⴰⵙ 15h–22h · ⴰⵙⵙ ⵏ ⵓⵙⵉⴹⵢⴰⵙ 9h–16h
ⵜⵉⵎⵙⴽⴰⵔ ⴷ ⵓⴼⴰⵢⵍⵓ ⵏ ⵓⵣⵎⵎⴻⵎ
Certificat Spécialisé Lean Start-Up — ISCAE Corporate
ⴰⵎⵢⴰⵡⴰⴹ ⴷ ⵡⴰⵏⴰ
www.groupeiscae.ma
ISCAE-Casablanca
Km 9,5 route de Nouasseur, B.P 8 114 Casablanca – Oasis