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GROUPE ISCAE

Lean Start-Up — ISCAE Corporate Specialized Certificate
Specialized Certificate · ISCAE Corporate

Specialized Certificate
Lean Start-Up

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ISCAE-Casablanca
Format
Delivery Mode
In-person
Schedule
Friday 15:00–22:00 · Saturday 9:00–16:00
Frequency
2 days every two weeks
Duration
20 days · 5 to 6 months
Admissions Contact
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courses in the program
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training days
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available campus
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Overview

Lean Start-Up

The Lean Start-Up certificate will be your starting point. The objective is to provide you with the necessary tools and essential skills to succeed in your entrepreneurial journey. From the ideation process to pitching to investors, you will connect with experts and entrepreneurship professionals.

Practical Information

2025–2026
Campus
ISCAE-Casablanca
Duration
20 days · 5 to 6 months
Schedule
Friday 15:00–22:00 · Saturday 9:00–16:00
Frequency
2 days every two weeks
Delivery Mode
In-person
Submit Application
Objectives

Lean Start-Up

01Acquire the technical skills necessary to succeed in your entrepreneurial project
02Acquire the appropriate posture to convince stakeholders and sell your entrepreneurial project
03Understand all the stages of the process to bring an entrepreneurial project to fruition
Program

Program Content

12 courses covering all aspects of the field.

01

Entrepreneurship: The World Ahead

02

Ideation, Innovation, and Design Thinking

03

Lean Business Model

04

Developing Your Business Plan

05

Financing Your Project: Understanding Your Ecosystem

06

Developing Your Resilience and Surviving Crises

07

Disruptive Strategy

08

Developing Your MVP, Scalability, and Marketing Plan

09

The Digital Toolbox: From Landing Pages to Community Management

10

Communicating and Pitching Your Project

11

Staffing Plan, Equity Distribution, and Growth Management

12

Essential Contracts and How to Protect Yourself

Faculty

Faculty

Research professors from Groupe ISCAE and partner practitioner experts.

Methodology: A practical, experiential approach based on simulations and case studies.

Profile

Participant Profile

Executives, managers, directors, engineers, independent professionals, business owners, corporate leaders, and self-employed entrepreneurs.

Organization

Program Schedule

20 days of training over a period of 5 to 6 months, at a rate of 2 days every two weeks, scheduled on: Friday from 15:00 to 22:00 and Saturday from 9:00 to 16:00.

Session Schedule
Friday15:00–22:00
Saturday9:00–16:00
Frequency: 2 days every two weeks
20 days · 5 to 6 months
A

Application Form

Downloadable at www.groupeiscae.ma

B

Application Review

Review of academic credentials and professional background.

C

Selection

Interview with the admissions committee.

D

Training

20 days · 5 to 6 months — Friday 15:00–22:00 · Saturday 9:00–16:00

Information and Registration Form

Specialized Certificate Lean Start-Up — ISCAE Corporate

→ www.groupeiscae.ma
Contact

Contact Us

Admissions Contact
[email protected]
Information and registration details
www.groupeiscae.ma

ISCAE-Casablanca

Km 9,5 route de Nouasseur, B.P 8 114 Casablanca – Oasis

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