Specialised Master's
Innovation Management in the Digital Age
Innovation Management in the Digital Age
In a context of profound transformation of society and the economy, the MIN Master's offers the opportunity to master modern innovation management techniques. Innovation management in the digital age spans a process that runs from scouting opportunities to design thinking, by way of process digitalisation and the definition of a disruptive business model.
Practical information
2025–2026Course content
The programme is structured around specialised modules covering every facet of the field.
Innovation: Foundations, Types, Processes and Models
Corporate Culture and Transformation
The New Leadership
Co-creation and Collaborative Innovation Strategies
Design Thinking
Social Innovation
Smart Operations Management
New Business Models and Their Architecture
The Platformisation of Business Models
The Circular Model and Sustainable Development
Security and Regulation in the Digital Environment
Managing Innovative Projects
Financing Innovative Projects
The Financial Business Plan
Building a Pitch
The Digital Strategy of Companies
Innovation Launch Strategies
Customer Loyalty, CRM and e-CRM
Reporting and Monitoring of Performance Indicators
Research Methodology
Applied professional thesis
Participants must produce an applied professional thesis on a project related to their company, sector and activity. This work is supervised by an ISCAE professor.
A research methodology seminar and six supervision sessions are scheduled. The defence takes place before a panel made up of professors and professionals.
Assessment & Admission
Assessment methods
Courses are validated by a minimum average of 12/20 per module. A grade below 8/20 in any subject requires a resit during the second session.
Assessment is based on continuous assessment, the final examination, attendance and participation. The programme concludes with the defence of the professional thesis.
Entry requirements
Target professions
The programme prepares participants to take on senior responsibilities in the following professions:
How the programme runs
Courses are delivered on campus. These arrangements may change in line with the health guidelines in force.
Selection on application
Review of qualifications and professional background.
Written test
Assessment of fundamental knowledge.
Interview with the Committee
Assessment of the candidate's aptitude and motivation.
Professional thesis
Defence before a panel of professors and professionals.
Download the programme sheet
Innovation Management in the Digital Age Sheet — ISCAE
Get in touch
ISCAE — Casablanca
Km 9,5 route de Nouasseur, B.P 8 114 Casablanca – Oasis
[email protected]
