Specialized Certificate
Healthcare Marketing and Communication
Healthcare Marketing and Communication
The 'Healthcare Marketing and Communication' Certificate is a leading and innovative program that addresses the fundamental and specific topics in the field of healthcare marketing and communication. Designed for healthcare professionals seeking to advance their careers, it provides training focused on the emerging needs and challenges of the healthcare sector.
Practical Information
2025–2026Healthcare Marketing and Communication
Program Content
10 courses covering all aspects of the field.
General Management
Fundamental Marketing
Professional Healthcare Communication
Healthcare Management
Healthcare Marketing
Digital Marketing
Telemedicine
Market Access
People and Change Management
Digital Communication
Faculty
Faculty researchers from Groupe ISCAE and partner expert practitioners.
Methodology: A practical, experiential approach developed through real-world simulations and case studies.
Participant Profile
Medical representatives — Healthcare professionals — Managers and executives in the pharmaceutical industry — Physicians and Pharmacists.
Program Structure
20 days of training over a period of 5 to 6 months, at a rate of 2 days every two weeks, scheduled on Friday from 15:00 to 22:00 and Saturday from 9:00 to 16:00.
Application Form
Downloadable from www.groupeiscae.ma
Application Review
Evaluation of qualifications and professional experience.
Selection
Interview with the admissions committee.
Training
20 days · 5 to 6 months — Friday 15:00–22:00 · Saturday 9:00–16:00
Information and Registration Package
Specialized Certificate in Healthcare Marketing and Communication — ISCAE Corporate
Contact Us
ISCAE-Casablanca
Km 9.5 Route de Nouasseur, B.P 8 114 Casablanca – Oasis
